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#GrowSmartBiz Video : Panel 4: Integrating Traditional Marketing with Social Media

September 30th, 2009 :: Shashi Bellamkonda

On the last panel of the day, Jill Foster moderated a great group of social media experts.

For a detailed write up, check out Ken’s live blogging coverage OR watch the video of the panel below.

Terri Holley, Creative Blog Solutions

Terri Holley, MS CPCC, is the owner and founder of Creative Blog Solutions. As one of the premier social media strategists on the Internet, Ms.Holley helps small businesses harness the power of social media so they can generate more leads, retain existing customers, and create additional streams of revenue. Her clients include profit and non-profit organizations throughout the United States. To maximize results and ensure a return on investment, Terri aligns business objectives with social media solutions while taking into consideration the needs and resources of the small business owner.

Terri brings a broad range of knowledge and experience to social media and online marketing. A proud graduate from the world-renowned Coaches Training Institute, Terri views social media marketing through the prism of strengthening customer relationships. By emphasizing the relationship factor that drives social media, Terri helps small businesses develop online marketing tools that attract a community of enthusiasts around their brand, products and services.

In addition to running Creative Blog Solutions, Terri currently authors two blogs, both of which have excellent search engine rankings and substantial traffic. Her blogs have received extensive press coverage and have several inbound links from prominent sites on the Internet.

Danilo Bogdanovic, Loudoun Scene

Danilo Bogdanovic is a full time Real Estate Consultant/REALTOR® with Market Advantage Real Estate, LLC in Northern Virginia and owner/author of LoudounScene.com andLoudounForeclosures.com. He has been successfully utilizing social media and technology in his business model since October 2006. Approximately 75 percent of his business is generated from his online and social media efforts, which include blogs, Facebook, and Twitter, among others.

Danilo’s local real estate blogs are followed by editors of, and have led to features in, media and publications such as the Loudoun EasternerLeesburg TodayWJLA ABC7 News,Washington Business JournalWashington PostReutersUSA Today and The Economist. This credibility and exposure has helped increase his presence in the market place, which has led to increased business.

Brent Leary, Co-author of Barack 2.0 , Partner of CRM Essentials

Brent Leary is a CRM industry analyst, advisor, author, speaker and award winning blogger. He is co-founder and Partner of CRM Essentials LLC, an Atlanta-based CRM advisory firm covering tools and strategies for improving business relationships. Recognized by InsideCRM as one of 2007′s 25 most influential industry leaders, Brent also is a past recipient of CRM Magazine’s Most Influential Leader Award. He’s been quoted in several national business publications, including the Wall Street JournalNewsweek and Entrepreneur magazine.

In 2009 Brent co-authored Barack 2.0: Social Media Lessons for Small Business. He has written regular online columns for Inc. and Black Enterprise magazines, as well as for popular business sites including American Express OPEN Forum. Brent also hosts and produces the popular “Technology For Business $ake” Internet radio program. His popular blog can be found at BrentLeary.com. You can find him on Twitter at @brentleary.

Joanna Pineda, Matrix International Group, Inc.

Joanna Pineda is CEO and Chief Troublemaker of Matrix Group International, Inc., an interactive agency that helps companies, associations and non-profits develop and implement their online strategies. Matrix Group offers clients a mix of Web strategy, branding, design, multimedia, custom application development, content management, association management software, and mission-critical hosting solutions.

Joanna has worked with hundreds of organizations that appreciate her out of the box thinking aboutways to promote their businesses online, grow their membership, and streamline internal business processes. Joanna is a well-known tech leader in the DC area. She was named one of the most influential business women in the DC area by the Washington Business Journal, one of the top 100 techies by Washingtonian magazine, and one of the top CEOs by SmartCEO. She also serves on the Executive Board of DC Web Women.

In addition, Joanna is a well-known blogger. Through TheMatrixFiles.net, Joanna blogs about social media, leadership and marketing. She is also a contributor to WomenGrowBusiness.com.

Jill Foster, DC Media Makers

Jill Foster, co-founder of DCMedia Makers, teaches social media and serves as editor forWomenGrowBusiness.com, a Network Solutions community blog that brings together resources and success stories (humor too!) for women in small business. Fulfilling a ‘bucket list dream’ last year, she covered events at the Democratic National Convention ’08 using mobile media. And in May 2009, her mobile media project report which she co-produced won the Apps for Democracy Social Citizen Award in Washington, DC. Conversations regarding her work have appeared in the WashingtonianWashington PostGuardianUKIndy Star, and other media outlets; she enjoys participating in tech and entrepreneurship communities including DC Web Women and WomenWhoTech. She can be reached via twitter @jillfoster.

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View Comments to “#GrowSmartBiz Video : Panel 4: Integrating Traditional Marketing with Social Media”

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